Our first project with Innovative Fitness was a WordPress website rebuild. Info2grow worked with the marketing team to create a more modern site to reflect their updated branding. The center of this initiative was to give potential clients a feel for what makes Innovative Fitness unique and to convey the experience of premium personal training. We incorporated professional photography, video and testimonials to create a more immersive showcase for their locations across Canada. From there we went on to add more functionality like online booking, CRM integration, custom forms, follow-up emails and promotional campaigns.
Nova Drywall is a full-service drywall, insulation and steel stud-framing contractor but they're much more than that. They are a family. The key takeaway from our first meeting with the president Daniel Bosa was that he wanted a website that would function as a record of what the team had accomplished together and the people who made it happen. To that end we focused on the team by taking photos in the office and on-site and mixing them with quotes we gathered from interviewing employees to build a modular website that could grow with the company.
Meridian originally contacted us in regards to building a new website. At our first 'meating' (we love their puns) we discussed how much content they had. 700+ blogs posts consisting of recipes, articles, how-tos, tips, job postings, contests etc. We came to the agreement that the primary goal was not so much a new website but a restructuring of the existing one to make the content more accessible to visitors and easier for their team to update. Meridian favoured more of a magazine layout on the homepage that would make it easier to see all they had to offer at a glance. We agreed! Through grids and custom post types and a fresh coast of styling we were able to deliver a more engaging experience that's easier for them to update.
The Living Wellness Centre houses a team of healthcare providers from different healing modalities under one roof to provide patients with truly holistic treatment.
Paul Pheasey contacted us after seeing the work we did for Mark Finch. Paul already had quite a bit of the site planned out in advance. He came to visit us at the barn in Cloverdale with hand drawn wireframes of page layouts, some site copy and a map of how it all would fit together. We discussed the importance of good photography in creating a website that connects with people. Luckily Living Wellness had a photographer in house! The challenge this new website build posed was the multiple connections between the practitioners (12), services (8) and conditions (117). Using custom post types and categories we were able to dynamically connect the various conditions with the services they offer and the practitioners who provide them. Building real relationships between these objects in the back end as opposed to "hardcoding" the content in each page saves time by cutting down on duplicate content and makes maintenance and updates easier down the road.
Reflex Supplements already had a WordPress site. They contacted us for bug fixes, new functionality and a face-lift. Info2grow connected their forms to sync with Mailchimp lists and store data in protected Google spreadsheets that can be accessed by other team members without logging in to the site. We also redesigned their homepage, ambassador profiles and blog as well as lots of other upgrades under the hood to keep the content modular and allow it to scale. All of these edits working together allow them to better maintain the site themselves, interact with visitors, track communications and manage marketing efforts.
Learn with Diane Lee
eLearning, Photography, Print, Video Production, Web Development
Diane Lee is a world renowned physiotherapy practitioner, instructor and author. She does all this while managing her own busy clinic in South Surrey. Even with all this on the go Diane always takes the time to ensure we understand the whys and wherefores of each project before getting started and then gives us the creative freedom and constructive feedback to ensure it's success. Our first project together was a Learning Management System (LMS) to deliver her online training and support her live classes. The site (which now boasts thousands of registered users from around the world) was called Learn with Diane Lee, not Learn 'from' but 'with', this preposition says a lot about what its like to work with her and the rest of her team. Since that first project we have helped Diane put together multiple online courses and assessments, animated instructional videos, social media marketing campaigns, photographed her live classes, created business cards, letterhead, certificates and even an interactive book (see below). There's a lot of mutual respect and trust when we work together, it's very collaborative and we're thankful to be a part of the Learn with Diane Lee team.
The Vancouver School of Healing Arts was combining 3 sites into one. The initial design of the new site was complete and Info2grow was brought in to complete the responsive design as well as perform the switch over and redirects required to merge the sites. Once this was complete our next phase was to implement and eLearning solution so they could sell online courses as well as inserting on-site contracts with digital signatures into the checkout process. Soon we will tie in a social aspect with forums that will allow students to communicate and continue their learning outside of course material. VSOHA staff are very tech savvy and like to manage the site and add new functionality in house and we are happy to help them do just that when needed.
Diastasis Rectus Abdominis
eLearning, Print, Video Production, Web Development
Diane Lee is an accomplished author but for her next book she wanted something a bit different. The idea was that readers could access online videos via scanning QR Codes with their phones or tablets. We said we could could make this happen. Diane asked us if we could do the layout and design as well and help her publish it herself. Here's where the mutual trust things comes in again. We told her we had never done a book before but we knew how to it, we could integrate it with the LMS and that we'd heard of a few print on demand publishers that we could look into. She said great and started sending us copy and images. Info2grow did the book layout and design, filmed practical demonstration videos and integrated them into her eLearning site. Readers scan one code to register (allowing us to keep content protected) and then each code in the book takes them directly to the related video on the site. Diane also wanted to self publish the book so we found Blurb.ca who allowed us to set the book up as a print on demand product. Everyone was happy with the finished result but when a team works well together that's kind of a given.
Mark Finch has been a body worker since 1996. Mark is a dynamic presenter and an all around fun guy to be around. Mark contacted us to build an online Learning Management System that would help him organize his course offerings and provide prep and support to students attending live classes. After we did some photography sessions at classes he taught with our good friend Diane Lee, we knew those images would be a big part of the site. Mark creates a really great atmosphere for learning and we wanted to showcase that to let students know what they could expect from a class. Now Mark has a single system where he can market his courses, organize prep and support materials, manage and communicate with students, and share useful information that helps his fellow clinicians. Oh and he has a cool accent too!
BC Research wanted an orientation video for their plant to ensure visitors would have a safe visit to their facility. We worked with their team to develop a script and storyboard. Minimal interruption to their facility was a priority and the footage was all captured in one day with final delivery of the video one week later. After our initial project wrapped they asked us to come back and photograph some of their "Pilot Plants”. The challenge here was separating these from the other installations and equipment behind them. By combining multiple shots taken in front of drop sheets we were able to completely isolate the key components from the background.
College of Physical Therapists of British Columbia
The CPTBC regulates the practice of physiotherapy in BC. They wanted to connect with new practitioners, registrants and the public to explain who they are and what they do. Info2grow created a series of explainer videos that sum up why the college exists, how it operates and the many benefits it provides. We also took headshots of the team so visitors to their site could put a face to their names. CPTBC can now use these elements on their website, in presentations to students and on social media in order to raise awareness and increase engagement with registrants and the public.
Jo Abbott wanted to move her eLearning platform from Mindflash to a more open and configurable WordPress based LMS. Jo heard about us from Diane Lee and having used Diane's site in the past she knew she wanted a similar system of her own. We created a new website for her with the desired functionality, set up her courses, did some minor rebranding, and configured the eCommerce platform. Jo was quick to learn how to use the system and we are consistently impressed with the amount of new content she has created whenever we visit the site. Jo knows if she ever runs into a problem we are just a call or email away. We are currently working with Jo on the addition of a system to generate custom health reports for practitioners and patients.
Vintage Affair is a charity event in South Surrey that combines wine tasting, auctions, dinner and dancing into one super hip event. Info2grow was asked to document the event using video and photography in a way that would attract new and younger attendees to future events.
To facilitate this we transformed the entry into a red carpet event, created a logo wall, and even branded an interview microphone. All this not only supported the client's goals, but made the event (and the video) more exciting!
RAD Mobility Training
eLearning, Photography, Video Production, Web Development
When our friends at RAD contacted us they were in the early stages of planning their online training program. Together we helped them to help choose a platform (Litmos in this case) and develop the training content. Info2grow worked closely with the Subject Matter Experts (SMEs) at RAD to help organize the content, create presentations, capture and produce both lectures and instructional videos. We then configured the LMS and content to match their brand, setup courses, page layout and evaluations. Info2grow also currently helps RAD create social media content by capturing and editing an ongoing series of quick-turnaround instructional videos. Always a blast to work with this team!
Peninsula Community Foundation
The Peninsula Community Foundation was putting on their yearly charity event. This year they wanted to give back to their supporters by showing them some of the charities the foundation had been working with and the good that was being done in the local community thanks to their donations. We decided the best way to communicate this was by sharing real life stories from people that have been positively affected through the foundation’s efforts. We conducted interviews with members of the foundation, the organizations they support and people who have directly benefited from everyone's generosity. The resulting video was shown at the yearly event to all those in attendance, shared on social media and now lives on the foundation's website. Now that's a cause to celebrate!
eLearning, Graphic Design, Photography, Video Production, Web Development, Wordpress
Somatic Senses contacted us to help them set up a Learning Management System to compliment their existing live classes with online material. When working with more complex WordPress setups we generally recommend managed hosting platforms that have the option of a "staging" site for testing. We moved their site to WPEngine and set up the eLearning functionality. Then we filmed a live class to capture lectures and photos (from the video) for the course content. This process allows instructors to spend less time lecturing on theory and spend more time with hands on practical instruction and dialogue. At the end of the course we captured such a great testimonial it had to be turned into a video of it's own.
Special Olympics Canada
eLearning, Web Development
We were contacted by the IT provider for Special Olympics Canada to make changes and updates to a legacy platform for their online coaching portal. The content was built with Flash Builder and the original files were gone. It was our job to reverse engineer it back to source code, make changes to the functionality, create new database connections, repackage, install and test the updated system. This saved the client from having to rebuild from scratch allowing those funds to be better put to use where they were needed. The moral of the story here is if it can be fixed, debugged, decompiled or salvaged we can handle it. We love a challenge!
Proper product usage is key to ensuring that users get the results that are advertised. The team at Activ8r wanted to create a video series to educate therapists and the general public on how to use their tool to increase mobility and relieve pain in various areas of the body. Info2grow scouted a few locations for the shoot eventually deciding on this open and stylish West Vancouver mid century modern house built by a famous local architect. Activ8r later joined forces with RAD and we continue to work with them today.
Mantra Energy Alternatives is developing technologies to address some of the greatest challenges of the 21st century. We created this video to introduce their innovative Mixed-Reactant Fuel Cell. Filmed on location at the Mantra laboratory and on the street to catch the Spark in action.
Grow smarter. Not harder. That’s exactly what inventors Karl and Jennifer did by creating this color-coded seed spacer. We helped them put together this video for their successful Kickstarter campaign. The video explains how the product works using outdoor demonstrations. The product is now available online and in stores around the world.